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Thursday, August 6, 2009

Charles Brown's Twitter workshop

If you ask entrepreneurs and small business owners in the Metroplex to name an expert on using social media for business and they'll say, "Charles Brown." (I know this to be a fact because I've tried it.) And they're right.

I was fortunate enough to meet Charles a while back. I remember it clearly: It was the first time I had ever met another writer at a networking function. He was impressive from the start, an attorney and talented writer who had a passion for supporting small businesses. His focus has refined even further now, and he specializes in making Twitter, Facebook and other social media work for business. Or, more accurately, he specializes in showing people how they can make it work for their businesses.

Charles spoke about social media to the Southlake Chamber Leads group that I facilitate. He was dynamic and extremely informative -- the buzz that one appearance created is still spreading. (From my perspective as facilitator, his talk became the standard others are measured against. And a tough one, too!) I kept hearing his name anytime anyone mentioned using social media for their business and, like I said, I really did start asking, just to see if his reputation was what I thought. It was!

So he's the man to ask. And I mention it now because your chance to ask him is happening next week.

On Tuesday, Charles is offering a low-cost, hands-on workshop showing you how to generate leads using Twitter. Among other things, he'll demonstrate how to:
  • Build trust and credibility before you attempt to sell.
  • Drive massive, targeted traffic to your website, without relying on search engines. [N.B. -- this is a very good thing to know.]
  • Use Twitter as a free market research tool.
  • Plus a whole list of other things.
All that for fifty bucks!

The workshop is at the Fort Worth Business Assistance Center, 1150 South Freeway in Fort Worth (I-35 South @ Rosedale). You can register or get more information at Charles' blog (which is an altogether fine place to get a bunch of useful information on other topics, too), or email him at chbrown@webmarketing.

This is the best chance you'll have to get the best advice around. Seriously. Take advantage of it.

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